Amazon Prime Day, and a Longread About the Outdoor Gear Industry

“We couldn’t have done it without Amazon,” Klymit CEO Cory Tholl says, before the article details all of the ways that Amazon is cutting into Klymit’s profits.

When Your Clothing Has to Represent the Brand

I worked at the clothing store Express for the summers of 2007, 2008, and 2009.

How Small Brands Try to Make It on Amazon

They need to compete in two areas: price and reviews.

Brandless Wants to Sell Unbranded Groceries for $3

Amazon Whole Foods Might Kill Brand-Name Food

Accessible Luxury: When And How We Bond With Fancy Brands

Having a Creative Career Means Writing Ads Sometimes. I’m Okay With That.

Are You a HENRY?

The Generic Brand Video

Olympics Commercials, Ranked