Models With a Ph.D.

One answer to “What can I do with this Ph.D. besides go into academia?” according to Adweek: Model for a clothing company looking for models with a Ph.D. (or doctoral candidates), which is what Betabrand did:

Lindland tells AdFreak that the brand’s models are almost always his team’s friends, relatives and colleagues. This year, he asked a Stanford neuropsychology graduate student if any of her friends would be interested in modeling.

“The next thought, naturally, was to have only Ph.Ds and doctoral candidates model our spring collection,” he says. “So we wrote our customers and Facebook followers, searching for Ph.Ds. Sixty women from around the world applied.”

It’s a smart publicity move for Betabrand, though I hoped they paid their models more than what they received as adjuncts.

Support The Billfold

The Billfold continues to exist thanks to support from our readers. Help us continue to do our work by making a monthly pledge on Patreon or a one-time-only contribution through PayPal.