McDonald’s University

The focus is on practicalities. A retired policeman conducts a fast-paced class on conflict management. He shows a video of a woman driven berserk by the fact that you cannot get chicken McNuggets at breakfast time. He asks the class if they have ever had a difficult customer, and every hand goes up. Students are then urged to share their advice. (“Serve drunks quickly…”).

In its most recent issue, The Economist looks at one of Britan’s biggest job trainers: McDonald’s. Burger University is a real thing! Apparently, you can receive college credit for some of the training you receive at Hamburger University. We really are moving toward a McWorld.


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